Zephyr Adventures is excited to be organizing the first annual Wine Tourism Day in North America! Wineries and wine related businesses across the continent will host events to celebrate the importance of wine tourism to regional and local economies on Saturday May, 11th 2013.
Wineries and wine-related businesses coast to coast are celebrating Wine Tourism Day, and wine bloggers are encouraged to participate! Some wineries are hosting food and wine pairings, others are providing education workshops, premier vineyard tours, and offering impressive discounts. This is a great opportunity to visit a local wine growing, connect with the industry, and promote wine tourism.
Inspiration for Wine Tourism Day in North America comes from Europe, where the European Day of Wine Tourism has enjoyed overwhelming popularity since its inception four years ago. Attendees of the 2012 Wine Tourism Conference, an annual gathering of the industry’s leaders, discussed bringing the concept to North America. With over 7500 wineries in 205 American Viticultural Areas, 38 authorized wine appellations in Canada, and another 40 appellations in Mexico, the opportunity for wine tourism abounds in North America, and it’s a niche that is just beginning to be explored.
Wine Tourism Day is being supported by a number of industry partners including LocalWineEvents.com, Touring and Tasting Marketing & Media, WineAmerica, the Wine Industry Network, and the Wine Tourism Conference in addition to wine and tourism associations in wine regions throughout North America.
Visit winetoursimday.org to search through the events currently scheduled. More are being added regularly. Got an event idea? Contact a local winery and/or wine-related business in your area and partner together to create an event. Wine Tourism Day is a great opportunity to come face-to-face with your readers by hosting a Tweetup tasting or similar event.
Follow Wine Tourism Day on Twitter @WineTourismDay and use the #WineTourismDay
In celebration of the first ever Wine Tourism Day, Zephyr Adventures has coordinated with 5 wine regions across the country to present the 2013 Great Wine Tour Giveaway. You can win a free wine weekend escape for two in Finger Lakes, Sonoma, Ontario, Oregon or Virginia. Each prize includes airfare, two nights hotel, one dinner, and one full day of guided wine touring by a local wine expert for two people. Winners will be drawn on Wine Tourism Day, May 11th, and can choose their vacation date for any dates in 2013 (subject to certain limitations in some of the areas). One winner will be randomly drawn for each destination. Don’t wait, register now for your chance to win.